Why Wall Murals Are Becoming the New Accent Wall
Share on
21-08-2026
Why Wall Murals Are Becoming the New Accent Wall
Over the past decade, the idea of an accent wall meant a single striking paint colour on a particular feature wall of your house. It was a trend everyone was following, and it is slowly being replaced by an accent wall option that is infinitely more detailed: wall mural wallpaper. The idea of a single feature wall still stands, but the execution has become more evolved with Excel Wallpapers.
According to market research by Opendoor, approximately 77% of homeowners have said they want an accent wall, and the worldwide wall decor market is expected to reach a total of ₹4.48 lakh cr by 2032, up from an estimated ₹3.13 lakh cr today.
Homeowners still want accent wall ideas that command attention. They are simply choosing a more considered way to achieve it, and wall murals in India meet that demand directly.
What Makes a Wall Mural Different From a Regular Accent Wall
A traditional accent wall idea is solely for creating a colour contrast. By painting one wall either darker or lighter than the rest, this wall immediately becomes a focal point for your space. Although this accent wall idea is simple, the visual weight of a solid colour is restrictive, as there isn't anything behind it you can explore.
A custom wall mural achieves both. A floor-to-ceiling botanical composition, a Pichwai-inspired panel, or a Mughal art scene extends across the entire wall with layered detail. This is the core distinction in the wall murals vs accent wall comparison: paint alters the tone of a wall, while the best wall murals for home redefine the character of the room it occupies.
Excel Home Decor's mural wallpaper collection reflects this range. We have Botanical, Geometric & Abstract, Indian Heritage, Tropical, and Spiritual design styles across more than twenty curated collections. This includes Avalon, Ethnic, Nature's Canvas, and 3D Mural Marvel.
This variation matters because a mural functions as an effective modern mural idea only when it suits the proportions and purpose of the specific room.
Why Are Homeowners Choosing Wall Murals Over Paint
Price used to be one of the major reasons people were hesitant to purchase murals online in India. But that has changed. Most of our mural wallpapers can be found starting at approximately ₹160 per square foot. This price is more affordable than buying paint and primer, with the addition of labour costs for installation. With price no longer a deciding factor, homeowners are evaluating custom wall murals on other criteria.
The best accent wall ideas are now measured across three criteria:
- The personality they provide to a wall
- Their strength and durability
- How easily they can be upgraded in future
Excel Home Decor's mural wallpaper designs measure favourably across all three. Our custom murals are made from a cleanable and wear-resistant material, and are installed quickly. Having that flexibility is a serious benefit if you rent your home, or like to redecorate your home every few years.
How Custom Wall Murals Help You Personalise Every Room
Standard patterns suit most interiors, but wall dimensions vary, and not every homeowner wants a design widely available elsewhere. This is the function custom murals serve. A custom print can be scaled to an irregular wall, adjusted in colour to align with existing furnishings, or developed around a specific reference, such as a photograph, landscape, or artwork.
This degree of control is a key reason murals now outperform paint for those seeking a wall with defined intent rather than a generic finish. Our custom wall murals can reflect a specific theme or association carried through the rest of the home.
Where Should You Buy Wall Murals Online in India
Purchasing wall murals online in India has become considerably more straightforward in recent years. Excel Home Decor now provides complete digital catalogues, filters by room, colour, and design style, and clear per-square-foot pricing ahead of checkout. This transparency is significant, since murals are priced by area, and a wall that appears modest on screen can require substantially more material than anticipated
.
At Excel Home Decor, we offer installation support and a defined return or exchange policy, rather than a product listing alone. We list both washable non-woven and vinyl mural options online, filtered by colour, design style, and collection, which allows a Chinoiserie print to be compared directly against an ethnic or tropical design before a final decision is made.
FAQs
Q.What is the difference between wallpaper and a wall mural?
Standard wallpaper repeats a pattern across a roll, while a wall mural is one large, continuous image sized to a specific wall. Murals are typically sold by the square foot for a single design, whereas wallpaper is sold by the roll and pieced together to cover a room.
Q.Do wall murals damage the wall underneath?
No, provided installation is carried out correctly. Most modern murals use non-woven or vinyl material with a removable adhesive, which detaches cleanly without stripping paint or plaster. Professional installation reduces this risk further.
Q.How long does a wall mural typically last?
A properly installed mural on a dry, well-prepared wall generally lasts 8 to 10 years without fading or edge lifting. Actual lifespan depends on room humidity and the quality of the print material used.
Q.Can I get a wall mural custom-made for an odd-shaped wall?
Yes. We offer custom wall murals and will take precise wall measurements and print the design to fit, including alcoves, sloped ceilings, or walls interrupted by windows and doors. You just need to provide exact measurements at the time of order to avoid gaps or overlap.
Share on
RELATED ARTICLES
21-08-2026
Why Wall Murals Are Becoming the New Accent Wall
A custom wall mural achieves both. A floor-to-ceiling botanical composition, a Pichwai-inspired panel, or a Mughal art scene extends across the entire wall with layered detail. This is the core distinction in the wall murals vs accent wall comparison: paint alters the tone of a wall, while the best wall murals for home redefine the character of the room it occupies.
18-07-2026
How Luxury Homes Use Wall Murals to Create Signature Spaces
A custom wall mural achieves both. A floor-to-ceiling botanical composition, a Pichwai-inspired panel, or a Mughal art scene extends across the entire wall with layered detail. This is the core distinction in the wall murals vs accent wall comparison: paint alters the tone of a wall, while the best wall murals for home redefine the character of the room it occupies.
03-07-2026
How To Pick The Perfect Wall Mural For Your Home
A custom wall mural achieves both. A floor-to-ceiling botanical composition, a Pichwai-inspired panel, or a Mughal art scene extends across the entire wall with layered detail. This is the core distinction in the wall murals vs accent wall comparison: paint alters the tone of a wall, while the best wall murals for home redefine the character of the room it occupies.
